Value Sales Training

What value selling really means

Asking better questions, understanding customer drivers, positioning value before orice, creating clarity in complex conversations, building long-term trust and selling with confidence, not pressure.

Who is this for?

Enterprice B2B sales team, Sales managers looking for practical frameworks, SMEs wanting to move away from proce-based selling, New sales hires needing structure and teams with inconsistent performance.

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Performance Enhancement

Executive coaching can lead to a significant increase in individual performance, up to 70%, which is often reflected in goal attainment and clearer communication.

Boost in Team Performance

Beyond the individual, executive coaching hasalso been shown to result in a 50% increase in team performance.

Leadership Skills Development

Executive coaching plays a crucial role in developing leadership skills such as communication, decision-making, and emotional intelligence.

Personal Benefits

Participants of executive coaching have reported numerous personal benefits, including heightened self-awareness, improved self-regulation, higher levels of empathy, a boost in cognition at work, increased motivation, and even enhanced social skills.

Goal Setting and Achievement

Beyond the individual, executive coaching has also been shown to result in a 50% increase in team performance.

Training outcomes

Your team will learn how to: structure a value-led sales conversation, identify real customer needs, challenge assumption respectfully, build value that withstands pricing pressure, close with confidence and sell without being ‘salesy’.

The Value Selling Academy

A structured programme that blends:

Practical workshops

Real-world scenarios

Role-play and feedback

Frameworks your team can use immediately

Mindset coaching

Optional 1:1 reinforcement

Why Work With Me

I’ve trained global sales teams, built high-performing organisations, and lived the pressure of quarterly targets.

I don’t teach theory. I teach experience — shaped by decades of selling and leading.

Opportunities don’t just happen, they’re created.
Move forward with confidence

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